Tumblr 2.0 for iPhone, which is now available in the App Store, makes life easier for reporters who blog on the go. The new interface eliminates the frustration of juggling and managing more than one Tumblr blog. By pressing Post, then tapping the blog to which you want to add content, the problem of posting to the wrong blog is alleviated. Posting video is a dream — you can take new video, choose video from your Camera Roll, or include an embed code. Posting audio is still limited to recording new audio recorded on your phone. If you want to post a produced report, it still requires an extra step — for instance, uploading to SoundCloud first.